A study on BIS readiness among Thai SMEs focusing BIS enablers and inhibitors
DOI:
https://doi.org/10.53840/myjict8-1-3Keywords:
Enablers, inhibitors, technological readiness, TRI, BIS adoption, SMEs, business intelligence, small and medium-sized enterprises, Thailand.Abstract
The business intelligence system (BIS) is one of the emphasized innovations that has attracted the interest of industry analysts and policymakers. BIS, a decision support tool, can acquire, store, retrieve, and analyze massive volumes of data and help make smart decisions. Small and medium enterprises (SMEs) struggle with data overload, information deficiency, and knowledge. Thus, SME managers rely on their experience to make timely judgments, which is risky. However, BIS benefits firms in numerous ways. Previous studies on BIS adoption in global SMEs are limited, and BIS adoption in the majority of Thai SMEs is still at an initial stage. To fill this gap, the present study sheds light on the enablers and inhibitors to reflect technological readiness insight for BIS adoption among 148 Thai SMEs. The study aims to reflect a better understanding of BIS readiness among SMEs to ease the substantial change required for the adoption process. The findings show a profound perception of BIS, demonstrating that SMEs are technologically readier for adoption. Also, findings reveal that SMEs have positive BIS readiness, although SME owner-managers are still uncertain, expecting some BIS inhibitors. Therefore, BIS adoption is principally contingent on perceiving enablers and eliminating any inhibitors comprising BIS technological readiness. The research contributes to the advance of concepts and dimensions for BIS from SMEs’ standpoint and grants practical verification to defend the innovation in SMEs. Based on the findings, this paper will present a set of recommendations for managers and suggests several future research opportunities around the management of openness in the context of SMEs from emerging markets. Overall, this study will highlight the importance of understanding enablers and inhibitors in technology adoption research. It will offer strategies to stakeholders to help SMEs overcome barriers to BIS adoption.
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